3 Coaching Facts: Why You Need a Coach to Improve Leadership

Author: Four Tree Coaching |

3 Coaching Facts: Why You Need a Coach to Improve Leadership

It’s not uncommon for business owners to want to seek business advisory services. It makes perfect sense, as business consultants can help take companies to the next level. But it’s not as simple as it sounds, especially since there are a lot of people claiming to be ‘experts’ in industries, promising the moon and the stars, only to leave business owners wondering how they have missed the signs.

If you want to reap the benefits of having a business coach, you first have to find one. Asking the right questions can help you separate good ones from ones you should say goodbye to. Here are some questions you should ask business coaches before hiring them:

What Do You Do as a Business Coach?

You want to hire a coach with experience and their answer to this question should tell you whether they are seasoned or not. They should be able to give you specific answers and explain them well. It’s not enough to say that they help achieve business growth – you want to know how exactly they work towards that goal.

Have You Had Any Experience With Businesses Similar to Mine?

It would be better if you could find a consultant that has already worked with a business from the same industry as yours. You would be better off with one that already understands the trends in your field and has an arsenal of tried and tested solutions that could deliver the results you want.

Have You Ever Failed?

Don’t believe anyone who tells you they have never failed because failure is an inevitable part of being a success. The answer you are looking for here is not exactly about how the consultant failed but more importantly what they did in the face of such a challenge.

Can You Share Your Best Experiences as a Business Coach?

While you can surely find some testimonials on their website, it’s still better to hear from them directly about the specific ‘cases’ they have handled and how they contributed to the success of the business.

What Separates You From Other Consultants?

There is no right or wrong answer here. The goal is to hear from the consultants what they think are their best assets. Their answer to this question will reveal a lot not only about themselves but also about their perspective about life and business, among others.

What Training Have You Undergone to Be A Coach?

You have no idea how many people are confident enough to slap the word "coach" on their online profile and business cards, but who among them are really qualified to be called that? You want to make sure that you hire someone who has taken enough training and has secured certifications to prove it.

While there are those who have learned how to be a business coach through experience, it’s still better to find someone who can show you that they are the perfect combination of a trained and experienced pro.


To achieve business growth, you need the help of a business coach who will not just tell you what to do but more importantly, but tap on your potential and get you to that state where you can be independent and confident with your skills in running your business. By asking your potential business coaches the questions mentioned above, you can get to know the candidates better and find the one that best fits your needs and your vision for your business.

If you are in need of expert business coaching services in Canada, Four Tree Coaching is here for you. We can help you achieve the goals you have set for your business! Contact us today to know more!